WOOD BELT TEAM
CHOOSE YOUR IMPACT
The founder of Wood Belt, Primoz, believes strongly that all our personal choices make difference and have impact. Including “major” (I have 5 kids) or “smaller” ones (I wear Wood Belt). We should practice (impactise) specially smaller, day by day choices.
In the case of Primoz, he was employing 5 victims of violence in 2015-2017. They worked in the office on EU projects and they didn’t really enjoyed their “paper and documents” jobs. They wanted to do something more “concrete”, with their “hands”. Linking their wish to work in this area is only possible and sustainable if producing competitive product with added value.
The concept of Wood Belt was born.
I want to show that impactisation process can be a business model that can result in sustainable business even in an industry as competitive as textile.
MISSION AND VISION
Creating an international operating brand that is based on the impact process.
To grow international and by this have a sustainable business and secured future for people in need.
Using impact process as the fundament of the brand to leave a positive footprint behind.
We want to link products and services to society challenges. Our business model is not solely based on financial motivators. As a brand with non-profit mentality, we value social and environmental objectives.
We want to build partnerships for co-creation of Impact Fashion.
These fundamental elements came together in the product Wood Belt. A belt with a wooden buckle, designed, developed and patented.
Wood Belt, choose your impact.
Partnership with local wooden and leather craftsmans
First belt prototypes
First testings on airports
Classic series developed – combined wooden buckle and leather
Wood Belt logo designed by Mitja Bokun
Wooden buckle patented as invention. patent number: 25569
Wooden box gift package designed and developed by Ivo Butkovič
Jan Brabers designing new buckle collection
Registered by Slovenian Crafstmans’s chamber as crafts products
New partnership with local wooden craftsmans
Participation on our first agents fair in Italy
Start selling on ETSY
New belt materials – cork from Portugal and re-used leather from Slovenia
New leather supplier from Italy
New partnership with local leather craftsmans
Wood Belt brand registered
Start selling on Mimovrste.si
First agents in Italy, France, Sweden, Canada and UK
Wooden suitcase designed and developed by Ivo Butkovič
WB social media (FB, Twitter, LinkedIn, Instagram)
NUT and WEDGE series developed
Photo shooting by Slabe scene
WB invited to Amazon Launchpad
www.woodbelt.eu enabling modular assembly of belts
First partnership project with Himal, Nepal
WB products sold in 7 countries: Canada, USA, Italy, United Kingdom, Hungary, Switzerland, Slovenia
New belt materials added – wood, hemp, cotton and NUO wood-textile
TOOTH series developed